Sears is betting big on its new KCD brand, we look at how Dominos has been able to rebuild its tarnished reputation, and why HP can’t afford to have its batteries catch fire.
Fiat Chrysler faces an emissions scandal, Steve Harvey alienates his audience, and a new survey shows declining trust in the mainstream media.
2017 is off to a fast Reputation Roadkill start!
Join me as I count down the ten worst reputation crises of 2016.
The Guardian newspaper looks at the new rules for celebrities in this social media age. I chimed in with this tip: Get your story straight In a world where celebrities control their own narratives, But some celebrities are simply better digital storytellers than others. “It’s important to be transparent in your words,” suggests Andy Beal, an online reputation consultant. “That…