Podcast

Reputation Rainmakers Podcast

Each week, online reputation management expert Andy Beal discusses the latest trends, case studies, and tactics for building a better brand.

#46 – How Likes, Retweets, and Shares affect your online reputation

 Subscribe: Google Play | iTunes | RSS A federal court has ruled that using the Like button is an expression of opinion. We discuss how the court of public opinion views it. Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode:…

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#45 – Defending your reputation from defamation, libel laws explained, and the sordid industry of fake court orders

Subscribe: Google Play | iTunes | RSS Just because you don’t like what someone has written about you, doesn’t mean you can sue them for defamation! Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: WordPress.com explains how it handles defamation on…

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#44 – Which Super Bowl ads were #ReputationRoadkill and which were #ReputationRainmakers?

 Subscribe: Google Play | iTunes | RSS Some were cute, some were thought-provoking, and some were just weird, but which ones had the most impact on the advertiser’s brand? Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: We rate the…

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#43 – Billy Bush is Rebuilding, Gypsy Taco is Rebranding, and Panera Bread is Reacting

Subscribe: Google Play | iTunes | RSS Rebuilding, Rebranding, and Reacting are the three themes for this week. Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: How do you rebuild a personal brand after a scandal? Billy Bush is working on…

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#42 – Are you relying too heavily on Facebook & not keeping an eye on other social networks? Should you pick a fight with bloggers? And, which bank is the most evil?

Subscribe: Google Play | iTunes | RSS Facebook changes are coming, but you also need to keep an eye on other social networks! Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: The dangers of relying too heavily on one social network.…

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#41 – Our 6 reputation management predictions for 2018

 Subscribe: Google Play | iTunes | RSS We break out the crystal ball and make some bold predictions for ORM in 2018. Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: We outline 6 stories/trends we think you’ll see on the…

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#40 – The top 10 reputation stories of 2017…and we need your help picking #1

Subscribe: Google Play | iTunes | RSS We’re coming up on the end of 2017, so it’s a good time to look back on the year’s biggest Reputation Roadkill and Reputation Rainmakers! Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: Want…

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#39 – Massage Envy, Amazon & Walmart face friendly fire, while “Dilly Dilly” to Bud Light & Maisie Williams

 Subscribe: Google Play | iTunes | RSS Hear ye, hear ye, let it be known that this week we have Reputation Roadkill thricely, and two examples of regal reputation engagement. Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: Your contractors,…

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#38 – Uber’s $100k hacker cover up, McDonald’s Black Friday winning fail, and a Denver coffee shop in hot water!

 Subscribe: Google Play | iTunes | RSS A tale of two coffee social media campaigns. One will get you pumped up and the other frothing at the mouth! Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: Uber tries to cover…

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#37 – EA Games feels the full wrath of the force, Logitech loses customer Harmony, and the 3 hottest ORM tips for 2018

Subscribe: Google Play | iTunes | RSS Two tech companies face a reputation backlash but demonstrate how to quickly recover good will with their customers. Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: EA Games sets new record for Reddit down…

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#36 – What can you do if your company faces its own reputation House of Cards?

Subscribe: Google Play | iTunes | RSS Kevin Spacey’s reputation is in tatters, what reputation lessons can you learn from this scandal? Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: What happens when a once perfect reputation collapses like a House…

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#35 – Tesla avoids a reputation pothole, Pizza Hut’s late hacking delivery, and a $250k reputation mistake

Subscribe: Google Play | iTunes | RSS Have bad news to share? Be quick to get your side of the story out! Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: Did Tesla out-maneuver a reputation pothole? Pizza Hut late in delivering…

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#34 – Dove, Facebook, Cam Newton, and Jemele Hill all learn perception trumps intention

Subscribe: Google Play | iTunes | RSS When it comes to reputation attacks, perception always trumps intentions. Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: Was the latest Dove ad taken out of context or a massive fail regardless? Mark Zuckerberg…

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#33 – Black hat online reputation management tactics you should avoid

Subscribe: Google Play | iTunes | RSS There’s the right way to do online reputation management and then there are these black hat tactics that you should never employ. Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: We share more than…

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#32 – Equifax’s real reputation mistake, Nazi costumes are never a good idea, clowns have a reputation problem, but Gainesville PD does not!

Subscribe: Google Play | iTunes | RSS Five reputation case studies, five reputation lessons! Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: Equifax had a massive data breach, but that’s not what’s really hurting its reputation. Pizza Hut manager creates a…

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#31 – Best Buy’s reputation disaster, Panera Bread’s crisis team eats humble pie & understanding your personal rating

Subscribe: Google Play | iTunes | RSS Don’t let a natural disaster lead to a reputation disaster! Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: Looking for bottled water in a hurricane? $42 a case is NOT a Best Buy! Panera…

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#30 – Why “trust” is changing, a magical apology, and PETA shoots itself in the foot

Subscribe: Google Play | iTunes | RSS Is it time to change our standards for “trust?”  Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: A new Pew study suggests we’ll “trust” the internet more, so long as we redefine our understanding…

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#29 – Social media shackles, RFID chips under the skin, and $1M awarded for defamation!

Subscribe: Google Play | iTunes | RSS Should you track or police your employees’ every move and tweet? We discuss this and more. Each week, Erin Jones and I take a look at the most interesting reputation management stories, answer your questions, and share valuable ORM tactics. In this week’s episode: Is the Washington Post’s new employee policy anti-social? An RFID…

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