5 easy steps to build your online reputation [infographic]

When it comes to lists, I like the number 5 and the word “easy” – don’t you?

Any more than 5 steps and I break out in a cold sweat; and who doesn’t like their steps to be easy?

So, with that in mind, the following infographic is a great primer for anyone a little nervous about the prospect of managing or improving their online reputation.

Just five easy steps, which include:

[highlight color=”yellow”]1. Assess your current online reputation[/highlight]

In particular, take a look at what shows up when you Google your name. If you need help, here’s a simple list of reputation keywords to check.

[highlight color=”yellow”]2. Identify changes needed[/highlight]

This is pretty straightforward. Look through the search results and identify those that can help your online reputation and those that could harm it.

[highlight color=”yellow”]3. Determine your best arenas[/highlight]

I like to call this, finding your reputation “centers of influence.”

[highlight color=”yellow”]4. Create a reputation strategy[/highlight]

This is where you figure out what content you should generate, and where to publish it, in order to improve your online reputation.

[highlight color=”yellow”]5. Start building[/highlight]

This should be self-explanatory. What do you do after this step? Simple, go back to #1 and repeat the process. 😉

Thanks to Sitename.com for the infographic.