May 20, 2019
If you’re not tuning in to the Business of Digital podcast, you’re missing out on some amazing advice. Including some from yours truly, Andy Beal. 😉 In this episode, I chat with Mat and Dave about the best tactics for handling negative online reviews. Listen in or read the summary of what was discussed. It
Read More
Mar 27, 2019
Thanks to SEMrush, I took part in a Twitter chat to discuss some key online reputation management strategies and tactics. An hour of following a hashtag in real-time can get your pulse racing and is often difficult to follow along. Fortunately, they did a great job of summarizing my answers to each question asked, so
Read More
Mar 14, 2019
I work with many clients that need help growing their social media follower counts. Most of the time I see them failing to follow one simple principle: the 80/20 rule. What is the 80/20 rule? Simple, 80% of the content you share on your social media channels should be focused on helping your audience. What
Read More
Jan 30, 2019
Kevin Hart recently did an interview where he was once again asked about his previous actions. Here’s a good summary of his reply: “I’m done with it,” Hart told host Michael Strahan. “It gets no more energy from me. … There’s no more conversation about it. I’m literally over that. I’m over the moment.
Read More
Jan 22, 2019
2019 continues to see the growth of the “influencer marketing” trend, but there’s one important caveat: Don’t just sponsor an influencer, first build a great company, then build a great relationship Too many brands put together a plan to sponsor influencers (pay them cash or give them freebies) with large followings on Twitter, Instagram, or YouTube.
Read More