BuzzFeed News did a deep dive into how some bad people use bad online reputation management tactics to try to cover up their evil doings. BuzzFeed reached out to me–not the first time–as the ethical reputation expert they know will help them uncover the black-hat tactics and explain why they are wrong for individuals, companies,
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If you’re not tuning in to the Business of Digital podcast, you’re missing out on some amazing advice. Including some from yours truly, Andy Beal. 😉 In this episode, I chat with Mat and Dave about the best tactics for handling negative online reviews. Listen in or read the summary of what was discussed. It
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Thanks to SEMrush, I took part in a Twitter chat to discuss some key online reputation management strategies and tactics. An hour of following a hashtag in real-time can get your pulse racing and is often difficult to follow along. Fortunately, they did a great job of summarizing my answers to each question asked, so
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I work with many clients that need help growing their social media follower counts. Most of the time I see them failing to follow one simple principle: the 80/20 rule. What is the 80/20 rule? Simple, 80% of the content you share on your social media channels should be focused on helping your audience. What
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Kevin Hart recently did an interview where he was once again asked about his previous actions. Here’s a good summary of his reply: “I’m done with it,” Hart told host Michael Strahan. “It gets no more energy from me. … There’s no more conversation about it. I’m literally over that. I’m over the moment.
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