When Delta canceled hundreds of flights due to a massive power outage, it quickly earned praise for its sincere, transparent apology from the very top: An update from Delta CEO Ed Bastian: pic.twitter.com/udNN0kzbKs — Delta (@Delta) August 8, 2016 I tell clients that in times of a reputation crisis, you need to remember 3 simple
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As we approach the November election, it is becoming common for me to get audience questions about the reputations of our candidates. In Minneapolis this week I was asked: One of the candidates has violated at least half of the advice you just shared with us. How will that affect their reputation? Good question. The
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One of the top strategies I talk about in my Reputation Roadkill keynote is the importance of empowering your employees. They need to know the type of reputation you are trying to build and how they play a pivotal role in constructing a great brand. Nine times out of ten, it is your employees that are
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