Forbes Looks at Reputation Management for Job Hunters

I was invited to share my advice on reputation management for job hunters with Helen Coster of Forbes–I wonder if she’s now monitoring the web for mention of her name. 😉

The article is full of my advice, but specific quotes include:

“Focus on publishing content about yourself that you can control, and that portrays you in a positive light,” says Andy Beal, the chief executive of Trackur, a social media monitoring tool.

“Go ahead and build that content now, before you need it,” says Beal. “Give that content time to percolate and move its way around the Web.”