The 8 best Twitter tactics for businesses and the important one @Motorola ignored

The 8 best Twitter tactics for businesses and the important one @Motorola ignored

I don’t always complain about a business, but when I do, I like to use an infographic from which everyone can benefit.

After preordering the new Motorola Hint on the first day available, I was told I would receive my order by October 3rd. When that date came and went without even a shipping notice, I reached out to Motorola on Twitter:

And again:

And again:

Despite Motorola being very active on its Twitter accounts, no one cared enough to get back to me. Not that I can blame Motorola’s Twitter team–after trying Live Chat and telephone support, I can see that all Motorola customer service is equally bad.

Of the 8 best practices listed below, nothing will lead to a tarnished reputation faster than not responding to a customer…especially when they try so hard to reach you.


P.S. Despite searching, I couldn’t find the author of the above infographic.

P.P.S. My Hint finally shipped and is due to arrive tomorrow. Still no replies from Motorola though. 🙁

Update: Almost a week later, I hear from Motorola Support.


ByAndy Beal

Andy Beal is The Original Online Reputation Expert™. A bestselling author of two critically-acclaimed reputation management books, a keynote speaker at dozens of events, and brand consultant experience with thousands of individuals and companies.