Starting your social meda marketing campaign in 3 easy steps (infographic)

I’m often asked to share what I think is the most important step in any online reputation management campaign. Of course, setting up some kind of social media listening is top of my list, but what are the steps after that? What do you do once you are ready to dip your toe in social networking and…gasp…actually start engaging your brand’s community?

Well, how about these 3 easy steps? Not too scary, right?

(via Social Caffeine and Social Media Today.)