The 10 best and 10 worst CEO reputations are….

The 10 best and 10 worst CEO reputations are….

Top 10Top 10 Best CEO Reputations

  1. Tony Hsieh (Zappos)
  2. Richard Branson (Virgin)
  3. Mark Zuckerberg (Facebook)
  4. Marc Benioff (Salesforce)
  5. Mary Barra (GM)
  6. Larry Page (Google)
  7. Russell Simmons (Def Jam)
  8. Tim Cook (Apple)
  9. Arianna Huffington (The Huffington Post)
  10. Elon Musk (Tesla)

Top 10 Worst CEO Reputations

  1. Donald Trump (The Trump Organization)
  2. Jamie Dimon (JP Morgan Chase)
  3. Martha Stewart
  4. Marissa Mayer (Yahoo!)
  5. Ron Johnson (JC Penney)
  6. Steve Ballmer (Microsoft)
  7. Mike Duke (Walmart)
  8. Dan Cathy (Chick Fil-A)
  9. Lloyd Blankfein (Goldman Sachs)
  10. Brian Harrison (Solyndra)

Do you agree? Who would you add or remove?

My 2 cents? The above list is somewhat subjective. Marc Benioff has his fair share of critics, as does Arianna Huffington. Likewise, Dan Cathy has a great reputation among actual Chick-Fil-A customers.


ByAndy Beal

Andy Beal is The Original Online Reputation Expert™. A bestselling author of two critically-acclaimed reputation management books, a keynote speaker at dozens of events, and brand consultant experience with thousands of individuals and companies.