Category: General

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Black-Hat ORM is toxic
Ethical Online Reputation Management

Quoted in Business Insider: Some obscure bloggers really want you to know the CEO of MoviePass’ parent company is not a ‘scam artist’

Business Insider uncovered some shady looking online reputation efforts for MoviePass CEO. They asked me to weigh in with my thoughts: “There are many ‘black hat’ reputation firms that use a smorgasbord of spammy tactics to try and cover up a bad reputation,” Andy Beal, CEO of Reputation Refinery and author of “Repped: 30 Days
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